Fact or Myth? Do drivers of red cars really pay more for auto insurance?

Most of us have heard the myth about red car owners paying more for auto insurance. The truth is the color of the vehicle doesn’t matter. Before you purchase a car, whether new or pre-owned, research auto insurance costs. Some things to consider when making a car purchase are a car’s overall safety record and the likelihood of theft. Insurance premiums are also, in part, based on the car’s sticker price, the cost to repair it, its overall safety record, and the likelihood of theft. Many insurers offer discounts for features that reduce the risk of injuries or theft. These include daytime running lights and anti-theft devices.

Many people believe that red cars cost more to insure because they’re linked to aggressive driving or speeding. The truth is, insurers have no interest in the color of a car, but they are interested in knowing if you have had any previous car accidents, the number of miles you drive annually, and where you live when determining auto premiums.

Source: Insurance Information Institute

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